Pharmaceutical Sales Training

Course Synopsis

This pharmaceutical sales training course is run in-company by an experienced pharmaceutical sales training professional who will provide plenty of opportunity for your sales representative to develop their skills. The course can be adapted to reflect your sales model and the language that you want your representatives to use on a day to day basis.

Target Audience

For individuals within the pharmaceutical industry who want to enhance their selling skills for maximum results.

Course Objectives

To provide participants with the skills, knowledge and confidence to set clear objectives, progress through the sales call in a conversational style finishing with a strong close to ensure:

Improved productivity
Enhanced customer focus
Create long-term business partnerships
Sell strategically

Programme Topics

Setting SMARTER objectives
The best pharmaceutical sales people are distinguished by …
What are selling skills? And identifying the customers buying steps
Your key messages
Opening the call – match yours and the customers agenda
Features or benefits
Getting the best out of your materials
Asking great questions
Turning objections into sales
Closing with confidence
Agreeing the action plan
Post call analysis

Programme Methodology

Trainer presentation and facilitation
Paired and small group exercises
Skills drills sessions to ensure that everyone has the opportunity to do an observed sales call with developmental feedback
Group discussion to share best practise
A workbook will be provided for each participant covering the key topics of the pharmaceutical sales skills training with space to make personal notes

In-house pharmaceutical sales training courses

The course was well organised, efficient, good pace, enthusiastic. Clear instruction with sufficient time for exercises and breaks. Highly recommended.

Primary Care Worker

NHS